empowering all segments of The New TV Ecosystem.
We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We power the technology, data enablement, and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers.
- We partner with publishers and distributors to grow their business via differentiated solutions designed to breakdown the silos of television and digital video and generate demand:
- The platforms to unify audiences across all screens and re-aggregate quality scale
- Data enablement for planning, targeting, measurement and insight to increase the value of audiences
- Safe marketplace solutions to automate demand across sales channels with safety and control
- In tandem, we provide the solutions for brands and agencies to reach their audiences in unprecedented ways:
- Access to a vast amount of premium inventory – from mobile to linear –for targeted, intelligent reach
- The transparency and control needed to ensure the brand safe environments that blue chip advertisers demand
- The data solutions to demonstrate a direct link to results via ROI and attribution metrics
In doing so, we are ensuring the future of television. Through our open ecosystem, partnership-based approach and successful execution of our focus, television will be ready for any and all challengers. Publishers and distributors will have the solutions needed to grow their business in unprecedented ways, and brands and agencies will gain the only thing that has ever mattered – the results they need.
With offices in New York, San Francisco, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company stands to advocate for the entire industry through the FreeWheel Council for Premium Video. For more information please visit www.freewheel.tv, and follow us on Twitter and LinkedIn.