Thanks a million to ExchangeWire for yet another exciting event: ATS Paris! This full-day event brings a full range of key players across the industry to discuss the challenges and future trends in the programmatic advertising and marketing technology industry. It’s always great to connect with the extended programmatic family. Here are my brief takeaways from this year’s edition.
On Wednesday, July 20, we were proud to host our annual U.S. Client Summit: Owning the Moment: Thriving in Today’s ‘New TV’ Ecosystem in New York City. Our collective goal for the Summit was to inspire, inform and empower senior executives among premium video Programmers, MVPDs and Digital Pure-Plays. The agenda included dynamic content, conversation and networking opportunities that demonstrate FreeWheel’s commitment to ensuring we all thrive in the ‘New TV’ ecosystem. Here are a few of my favorite highlights from the day.
Cannes Lions: It Really Is About The Conversation. Known for being the ultimate gathering for the global marketing community, it’s clear today that Cannes Lions has expanded far beyond its roots in celebrating creativity to spotlight the rapidly evolving state of the ad business– as well as the technology and the insights needed to drive […]
On May 22nd, FreeWheel participated as a co-sponsor – along with our close friends at Nickelodeon – for Passing it On, the RTKids annual Spring benefit performance, living up to the company’s core value of being a deeply caring organization that supports the community.
On April 28th FreeWheel was proud to host our 2nd Annual Bring Your Kids to Work Day (BYKTWD). Over 40 children of our FreeWheel employees, ranging from infants to teens, were treated to an amazing array of activities including face painting, costume parade, balloon artistry, cookie decorating, arts & crafts, and lunch.
At FreeWheel, we’re committed to showcasing how we enable our clients to thrive in a competitive ‘TV’ environment. Part of that mission includes creating opportunities where our clients can share their thought leadership and industry insights with FreeWheelers – present and future.
On April 7, FreeWheel hosted 40 attendees for its inaugural Advisory Services networking night entitled “Transforming Television.” Hosted by Michael Lawlor, SVP Advisory Services, the evening began with a fireside chat between Mike and Anthony Viglietti, SVP CFO for Digital at Univision, a key FreeWheel client. Both Mike and Anthony worked together during Mike’s Univision days, lending to the casual yet informative atmosphere.
On March 18th, the Beijing office was proud to host a group of eight guests from China’s top-tier IT engineering media for our first annual FreeWheel Media Open Day. The goal of Media Open Day was to educate the media about FreeWheel’s growth and momentum, highlight the Beijing office as FreeWheel’s R&D hub, emphasize the […]
FreeWheelers pride ourselves on being purposeful, deeply caring, and proudly unique, both as individuals and as a company. In mid-March, FreeWheel brought all of these characteristics to the table when joining some of NYC’s best and brightest media and entertainment companies at the 7th Annual Bowling for Breast Cancer event to support BreastCancer.org, the world’s leading online resource for breast health and breast cancer awareness. Determined to surpass last year’s successful participation, we put the “fun” in fundraising by hosting a series of pre-event activities to help our team raise funds for the big event.
Representatives from FreeWheel will be traveling to several schools across the area searching for rock star software engineers to join our growing team. We are on the hunt for great talent!
On November 18-20, the Paley Media Council held its 20th annual International Council Summit in New York. The summit, programmed around the theme “Deals & Dealmaking: Capitalizing on the Media Revolution,” brought together top media and entertainment executives to discuss the transactions that “are moving the needle and changing the face of the global media landscape.