FreeWheel Views

Category: Markets

Premium Video Meets Programmatic: Three Takeaways from AdMonsters Ops

First thing’s first: I love the candor of AdMonsters conferences; nothing to be gained by blowing smoke up each other’s supply chains. Last week was no different and key learnings abounded. I was honored to moderate a panel at AdMonsters Ops NYC where I was joined by Eyal Ebel, SVP, Programmatic Revenue at Univision; Diego Sanchez, Head of Digital Partnerships and Programmatic Revenue at Rodale; and Adam Heimlich, SVP, Programmatic at Horizon Media, to discuss the evolution of video content and monetization.

Read More

engage