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FreeWheel’s unique position at the center of the premium video economy gives us unprecedented access to the largest dataset available on monetization and consumption of premium video content.
The FreeWheel Video Monetization Report is released quarterly and highlights the changing dynamics of how enterprise-class content owners and distributors are monetizing premium digital video content.
The dataset used for this report is one of the largest available on the usage and monetization of professional, rights-managed video content, and is comprised of over 160 billion video views in 2015 and 47 billion video views for Q2 2016.
FreeWheel Video Monetization Report
Q2 2016: Embracing the Unique Viewer
FreeWheel’s position at the center of the premium video economy gives unique insight into the themes that are top of mind for the ecosystem’s players. The Q2 VMR identifies opportunities for premium players to drive increased revenue by creating monetization strategies that consider how different user segments engage with a Publisher’s content.