TV Everywhere Ad Views Surge In Q2: FreeWheel
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August 14, 2014 by Jeff Baumgartner

"TV Everywhere apps are still disjointed in terms of the content offered and what’s accessible to viewers in or out of the home, but advertising views in the still nascent segment continue to climb all the same.

Authenticated ad views on long-form and live content grew 619% in the second quarter versus the year-ago period, with 38% of ad views happening in TV Everywhere environments, FreeWheel found in its latest Video Monetization Report."

Read the full story at Multichannel News.